PPC Specialist / Performance Manager

GoodDrop is seeking a PPC Specialist / Performance Manager to enhance their Yandex Direct and Google Ads campaigns. This remote, full-time role is ideal for candidates with a strong background in PPC and analytics who can drive results.

In this role at GoodDrop, you will manage and optimize PPC campaigns primarily on Yandex Direct and Google Ads, focusing on scaling and performance. You will work with various ad types, including Search and Performance Max, while ensuring effective ad creatives and landing pages through AI tools.

Success in this position requires a strong understanding of key performance metrics such as CPA and ROAS, as well as the ability to analyze data from ad accounts alongside internal analytics. You will need to make swift decisions to refine campaigns, ensuring maximum profitability and user quality.