Mid-level marketing role at SOFTSWISS covering B2B social media and community building. The manager plans and runs social strategies from content ideation to…
PPC Specialist / Performance Manager
- Remote
The role manages and optimizes PPC campaigns for GoodDrop, mainly on Yandex Direct and Google Ads, with a focus on scaling and performance. It suits an analytical PPC practitioner who is comfortable with CPA and ROAS and can make quick decisions on campaign changes.
Listed by DashTickets · checked
At a glance
What you will do
- Manage and optimize PPC campaigns on Yandex Direct and Google Ads
- Scale campaigns while keeping performance on target
- Work with ad types including Search and Performance Max
- Prepare ad creatives and landing pages using AI tools
- Analyze ad account data alongside internal analytics to refine campaigns
What you need
- Strong background in PPC
- Strong understanding of metrics such as CPA and ROAS
- Ability to analyze ad account and internal analytics data
- Ability to make swift decisions to refine campaigns
- Experience with Yandex Direct and Google Ads
About GoodDrop
- Employer
- GoodDrop
- Website
- gooddrop.com.au
- Open roles
- Open roles at GoodDrop (1)
Job description as published by GoodDrop
GoodDrop is seeking a PPC Specialist / Performance Manager to enhance their Yandex Direct and Google Ads campaigns. This remote, full-time role is ideal for candidates with a strong background in PPC and analytics who can drive results.
In this role at GoodDrop, you will manage and optimize PPC campaigns primarily on Yandex Direct and Google Ads, focusing on scaling and performance. You will work with various ad types, including Search and Performance Max, while ensuring effective ad creatives and landing pages through AI tools.
Success in this position requires a strong understanding of key performance metrics such as CPA and ROAS, as well as the ability to analyze data from ad accounts alongside internal analytics. You will need to make swift decisions to refine campaigns, ensuring maximum profitability and user quality.
Source: igamingjobs.io · saved
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